Welcome!

Welcome to SaltSurf.AU: Our First Blog Post

Hey everyone! Welcome to the first blog post for SaltSurf.AU, your new go-to surf apparel and accessories brand based right here in Australia. We’re excited to finally launch our store and kick things off by sharing what we’re all about.

Who We Are

At SaltSurf.AU, we’re not just about surf gear — we’re about making a positive impact. We know the importance of protecting our oceans, and that’s why we’ve built our brand around both high-quality surfwear and a commitment to ocean conservation. Whether you’re out on the waves or chilling at the beach, our gear is designed to keep you comfortable while supporting a cleaner, healthier ocean.

Every Purchase Helps Clean Up the Ocean

What makes SaltSurf.AU different? For every purchase you make, we remove 1 kilogram of plastic from the ocean. It’s a simple but powerful way to contribute to cleaning up our beaches, rivers, and seas. We partner with organizations that do real cleanup work, collecting plastic directly from the water to help reduce pollution and protect marine life.

What You’ll Find at SaltSurf.AU

We offer a range of surf wear and accessories that fit perfectly into the laid-back, coastal lifestyle. From hoodies, hats and tote bags— everything is designed for durability and comfort, so you can focus on what matters most: the surf.

We also have a selection of accessories that add a bit of extra surf style, whether you’re on the sand or just running errands around town.

Why Ocean Conservation Matters

The reality is, our oceans are facing serious issues, with millions of tons of plastic waste entering the water each year. As surfers, we know how important the ocean is to us, which is why we’re doing our part to keep it clean. Every time you shop with SaltSurf.AU, you’re not just getting great gear — you’re also helping reduce the plastic that’s harming marine life and polluting our waters.

Join Us in Making a Difference

We’re stoked to have you along on this journey with us. Whether you're an experienced surfer or just getting started, we’ve got the gear you need to hit the water while supporting a cause that matters. Every purchase helps remove plastic from the ocean — so not only are you getting quality surf wear, but you’re also contributing to a cleaner environment.

Stay tuned for more updates, product launches, and insights on how we’re working to protect the ocean. And feel free to reach out if you have any questions or just want to talk surf — we’re always up for a chat.

Thanks for being a part of the SaltSurf.AU community. Let’s keep the ocean clean and the waves rolling.

The SaltSurf.AU Team